‹ zurück Sie sind hier:  Startseite » Buchhändler » MARZIES.de Buch- und Medienhan… » Stereotypes Galore! Women's Emancipation as Reflected in Advertising

Linksbuch Neu neu Rechtsbuch

Biermann, Gesa

Stereotypes Galore! Women's Emancipation as Reflected in Advertising (Kartoniert / Broschiert / Paperback)

GRIN Publishing, Januar 2011

1. Auflage - 44 S. - Sprache: Englisch - 210x149x10 mm

ISBN: 3640802780 EAN: 9783640802784

Pre-University Paper from the year 2009 in the subject English - Miscellaneous, grade: 1,0, Maria-Ward-Gymnasium Augsburg, language: English, abstract: A woman rushes across the screen, cleaning the floor with the latest "turbo power 3" multifunction vacuum cleaner, feeds her baby with the new and improved baby formula and marvels at her almost blindingly clean dishes, then turns to the camera with a smile on her face that suggests she could not imagine a more satisfying life. This description might sound a little old fashioned and restricting, but it is commonly conveyed to us through advertising, even today. Is this truly the concept we have of modern women? Has not the women's movement brought about more change than just in legal status? As advertising is one of the most powerful educational mediums in modern society, the image of women it conveys is not only quite interesting, but also of great importance. There is such an overload of advertising surrounding us; we're bombarded daily with a vast amount on the radio, TV, online, on billboards, in magazines, even on the most common things like a pen-there is no way to escape its influence. Advertising's key objective is making money; selling an image of perfection to consumers makes great business sense, because it sends people on a never-ending quest, trying to achieve the impossible, all the while spending endless amounts of money. Advertising does not only sell a product, but, through stereotyped characters, also provides us with an exemplary way of life. The concepts of beauty, love, and normalcy it promotes, might have changed in the course of 40 years, but the central message remains the same, "you have to buy this or otherwise you will be unacceptable". It seems that in the 21st century, women's emancipation is an issue that should long since have been checked off the list as accomplished. The great effect of the feminist movement, with

Preis: 14,99 EUR
Versandkosten: 0,00 EUR
Gesamtpreis: 14,99 EUR
In den Warenkorb

Anbieter: MARZIES.de Buch- und Medienhan… (Impressum/Lieferzeit)
Katalog: HC/Sprachwissenschaft/Allg. u. vergl. Sprachwiss.

Angebotene Zahlungsarten: Vorauskasse
Transparente Bestellabwicklung - Verkäufer nutzt Order-Control - klicken für mehr Information
Transparente Bestellabwicklung -
Verkäufer nutzt Order-Control


ISBN 3-640-80278-0

ISBN 978-3-640-80278-4

Buch empfehlen Buch empfehlen
Sparen Sie Versandkosten beim Kauf weiterer Artikel dieses Buchhändlers.

149,95 EUR

Celebrity Authorship and Afterlives in English and American Literature von Franssen, Gaston (Herausgeber); Honings, Rick (Herausgeber)
80,24 EUR
Exploring Silence and Absence in Discourse Empirical Approaches von Schröter, Melani (Herausgeber); Taylor, Charlotte (Herausgeber)
106,99 EUR
Meine zuletzt angesehenen antiquarischen und neue Bücher
Meine letzten Buch Suchanfragen
    Noch keine Suchanfragen vorhanden.

© 2003 - 2018 by whSoft GmbH
Entdecken Sie außerdem: Antiquariatsportal · Achtung-Bücher.de · Booklink · Buchhai - Bücher Preisvergleich
Alle genannten Preise sind Bruttopreise und enthalten, soweit nicht anders vom Verkäufer angegeben, die gesetzliche Umsatzsteuer.