Patent Management - Protecting Intellectual Property and Innovation
von Oliver Gassmann, Mark James Thompson, Martin A. Bader
2020 Gebunden, 284 Seiten, 241mm x 160mm x 21mm, Sprache(n): eng Provides valuable managerial insights into patent management from a practical perspectiveAnalyses the most important current industry sectors and new technologies across the worldWritten by established authors with an outstanding e…
101,85 EUR
Business Model Navigator, The: The Strategies Behind the Most Successful Companies.
von Oliver Gassmann Verlag: FT Publishing International, 2020.
2. Auflage, 23 x 15 cm. 424 S. Taschenbuch. xxx NEW BOOK xxx Ungelesenes TOP Exemplar. Auch als Geschenk geeignet xxx
Leading Pharmaceutical Innovation - How to Win the Life Science Race
von Oliver Gassmann, Gerrit Reepmeyer, Max Von Zedtwitz, Alexander Schuhmacher
2019 Kartoniert, 196 Seiten, 235mm x 155mm x 11mm, Sprache(n): eng This book investigates and highlights the most critical challenges the pharmaceutical industry faces in an increasingly competitive environment of inflationary R&D investments and tightening cost control pressures. The authors pr…
68,30 EUR
Leading Pharmaceutical Innovation - How to Win the Life Science Race
von Oliver Gassmann, Gerrit Reepmeyer, Max Von Zedtwitz, Alexander Schuhmacher
2018 Gebunden, 196 Seiten, 241mm x 160mm x 17mm, Sprache(n): eng This book investigates and highlights the most critical challenges the pharmaceutical industry faces in an increasingly competitive environment of inflationary R&D investments and tightening cost control pressures. The authors pres…