Handbook of Integrated CSR Communication
2017 Gebunden, 516 Seiten, 241mm x 160mm x 34mm, Sprache(n): eng Focuses on an integrated communication approach Demonstrates the advantages of pursuing an integrated communication approach in the development of successful CSR programs Addresses innovative topics such as big data, social media,…
Strategies for Environmentally Responsible Supply Chain and Production Management
2024 Gebunden, 332 Seiten, 286mm x 221mm x 22mm, Sprache(n): eng The formidable challenge of harmonizing economic imperatives with ecological responsibility in supply chain operations only increases with added complexity. In an era where global commerce is interwoven with environmental concerns,…
Strategies for Environmentally Responsible Supply Chain and Production Management
2024 Kartoniert, 332 Seiten, 280mm x 216mm x 18mm, Sprache(n): eng The formidable challenge of harmonizing economic imperatives with ecological responsibility in supply chain operations only increases with added complexity. In an era where global commerce is interwoven with environmental concern…
Multidisciplinary Approaches in AI, Creativity, Innovation, and Green Collaboration
2023 Gebunden, 432 Seiten, 286mm x 221mm x 28mm, Sprache(n): eng Creativity must be turned into innovation that adds value and leads to strategic action. Innovation is often associated with Silicon Valley, expensive research and development departments, and expensive commercialization that prima…
Integrated Marketing Communications, Strategies, and Tactical Operations in Sports Organizations
2019 Gebunden, 352 Seiten, 260mm x 183mm x 23mm, Sprache(n): eng As with any business, economic, financial, and marketing management for sports organizations is critical for attracting, retaining, and engaging fans. Unlike typical businesses, the sports industry is inconsistent, highly emotional…
Cases on Developing Effective Research Plans for Communications and Information Science
2022 Gebunden, 496 Seiten, 286mm x 221mm x 31mm, Sprache(n): eng Different events in communication and information in today's society have highlighted the significant role that research plays in these two fields of the social sciences. Therefore, it is essential to determine how the efficacy of…
Using Crises and Disasters as Opportunities for Innovation and Improvement
2023 Gebunden, 352 Seiten, 286mm x 221mm x 23mm, Sprache(n): eng The COVID-19 pandemic has presented unprecedented challenges for individuals, societies, and economies around the world. But it has also presented opportunities for growth and improvement in various domains. In this book, Dr. Saeed…
Sustainable Waste Management Challenges in Developing Countries
2019 Gebunden, 616 Seiten, 286mm x 221mm x 37mm, Sprache(n): eng As global waste generation increases at a rapid rate, there is a dire need for waste management practices such as collection, disposal, and recycling to protect from environmental pollution. However, developing countries generate t…
Handbook of Research on Internationalization of Entrepreneurial Innovation in the Global Economy
2015 Gebunden, 578 Seiten, 286mm x 221mm x 35mm, Sprache(n): eng Globalization demands the creation of new business approaches to achieve high levels of competitiveness. Cultural differences factor into policies as companies expand their businesses in different countries and seek to collaborate…
Effective Digital Marketing for Improving Society Behavior Toward DEI and SDGs
2023 Gebunden, 356 Seiten, 286mm x 221mm x 24mm, Sprache(n): eng As the world continues to grapple with issues of diversity, equity, and inclusion (DEI), organizations face numerous challenges in determining the most effective digital marketing strategies to promote DEI and contribute to achievi…